by Waypoint | May 27, 2020 | Blog, COVID 19 Resources, Marketing Strategies
In today’s unprecedented and uncertain marketplace, due to the Coronavirus, how you market your restaurant is as critical to its success as the food you serve. For consumers, according to Datassential, restaurants can help ease the tension for diners by providing a...
by Waypoint | May 21, 2020 | Blog, Bundled Recipe Solutions, COVID 19 Resources
Life has changed considerably in the past few months, but there is strong appetite for foodservice establishments to re-open and help consumers return to a sense of normalcy and comfort. Since many restaurants are hoping to have a successful reopening of their...
by Waypoint | May 21, 2020 | Insights
When choosing a restaurant, consumers expect cleanliness. It’s safe to assume that seeing clean is believing – people want to see the steps you’ve taken to keep your restaurant or cafe clean and sanitized. There are four main ways that you can...
by Waypoint | May 18, 2020 | Consumer Perceptions & Trends, Insights
Cinco de Mayo translates to “5th of May”, in reference to the Battle of Puebla. Today, it is seen as a day to celebrate the culture, achievements and experiences of people with a Mexican background, who live in the United States. For consumers confined to their...
by Waypoint | May 18, 2020 | Blog, Bundled Recipe Solutions, COVID 19 Resources, TODO Mayo
Waypoint has enjoyed celebrating Cinco de Mayo all month long! Todo Mayo is coming to an end but your restaurant guests can still enjoy these festive recipes and takeout options. Check out our Todo Mayo week 4 virtual foodshow below. ...
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